The Importance of Presentation When Selling Your Property

Selling your property in today’s buyer’s market is a tough cookie to crack.  The fact that there are a number of properties for sale in Malta or Gozo that are very similar to yours will make your life that much more difficult. 

Property market competition

With stiff competition these days you have to wonder what the Unique Selling Points are of your home and how it compares to the rest of the market. This is the only way you will be able to price your property for sale in Malta or Gozo and know how to market it efficiently.  

The competition is fierce and as such if you are trying to sell your home using your own resources you will need to educate yourself on the main principle factors that will lead to the most efficient sale of your home in the Maltese real estate market. Thanks to this blog, learn more about the importance of presentation before selling your property on the real estate market.  

Selling your home quickly

Why do some properties sell the instant they are placed on the market whilst others don’t, even after months and months of advertising uselessly on every possible medium?  

Property to sale pricing

Perception plays a major role in defining property prices. The first thing which comes to mind is the price ….. was the property not well-priced for its town area?  Perhaps, however in most instances, price is one of the defining factors of an unsuccessful selling campaign ….. many a time, even if the price is correct if the home is not presented correctly to the public your home will not sell.

Preparing your home for sale

Image sells. Good looks sell. Neat, tidy, fresh, and clean as opposed to disordered, untidy, dull and dirty. 

The first impact when looking at a property for sale says it all and the difference between a tempted would-be buyer and a disinterested never-will-be buyer is probably just staring you in the face. 

But if it’s your home you’re trying to sell, chances are you are not looking at things objectively and this is understandable. You will need to step back just a little bit to look at things in the way a stranger and a would-be buyer would. Read more about preparing your home for sale.

Presenting your home to sell

Presenting your home in its best light is one of the keys to selling a property in Malta’s real estate market. 

Walk out of the house and look at its façade, the front door, the front porch… is it clean? Does it need a lick of paint? Are all the potted plants sitting there dead or dying? Perk things up by making the entrance to your home look inviting, even if it means throwing out the dead pot plants and replacing them with some fresh new ones. 

If you cannot afford these, remove them altogether – better bare than dead! If the doormat is worn and thread-bare, invest in a fresh new one that does not send out clouds of dust up your visitor’s trousers the minute they step on it. And please don’t leave a wet floor cloth on the doorstep!

Remove any clutter

Walk inside. Is the hallway full of clutter? Are there shoes lying around, unwanted junk mail and a burnt-out light bulb on that chandelier? Clear up, throw out and change as required. If the house smells of dog hair, fried onions and dirty socks, you need to act immediately by opening up windows to clear up the air, giving a general spring clean and perhaps even washing the dog.

Clean your property 

Living rooms in shambles are a no-no. Plump up those cushions, vacuum clean carpets, throw out cigarette ash and whilst the home viewing phase is ongoing, make it a point to strictly smoke out of doors. If the curtains are dirty and limp, remove, wash and re-hang properly. Ask yourself – what would you think of the rest of the house after seeing this front room, if you were trying to buy the house around it? Your honest answer will speak for itself.

Go through the rest of the house watching out for what your senses tell you – does it smell right? If it doesn’t, something or everything needs cleaning. Does it look right? If it does not, then perhaps you need to de-clutter and move some furniture around. Does it feel dismal? Then perhaps you need to freshen up the works with some new cushions, curtains, throws and by taking out the new crockery for a change

It may help to open up windows to let in the fresh air and some natural light. Wash those windows whilst you’re at it so that viewers will be able to look outside through the clean glass. Is there too much background noise?  Tone it down when viewers are coming to the house – turn off TV, radio, loud music and if absolutely necessary, just leave some soft background music in the air.

Presenting your home for sale

These are just minor tweaks which can make the world of difference to what your viewers see and will more likely allow you to make a successful sale, sooner. A professional Malta real estate agent will definitely be able to guide you in the right direction to successfully sell your property. 

Choosing the right agent to sell your home reaps many benefits. A reputable estate agent in Malta is trained to understand their market and provide you with the necessary knowledge that will assist you in taking the right steps towards managing a successful sale of your home within a minimum time and at the maximum price of your property. Learn more about how to make your house more sellable.